CBeebies had a message for viewers about racism and it went viral because it was so well done

John Plunkett. Updated June 15th, 2020

The good people of CBeebies had a message for their viewers in the light of recent – and indeed, not so recent – events and it went viral because it was simply perfect.

Over to Ben Cajee, who had this to say.

A message from our house to yours. 🖤@ben_cajee pic.twitter.com/KEiCvYHFkl

— CBeebies Grown-Ups 🎉 (@CBeebiesHQ) June 12, 2020

If only other people managed to put it so eloquently. Here’s just a glimpse of all the things people were saying about it over the weekend.

I'm not crying. You're crying. Shut up. https://t.co/YYMV2A2yNN

— Russ (@RussInCheshire) June 12, 2020

CBeebies, summing up in 1 short minute what so many find so difficult to understand. Thank you for teaching our children to be the best they can be xx pic.twitter.com/8EWvF7s1Ec

— Amy Keen (@amymkeen) June 12, 2020

https://twitter.com/CrowtherSim/status/1271699304340652038?s=20

Brilliant – we turned on the TV at lunchtime just as this was ending, we heard Ben say “one day you will be older and will be looking after the world” so I was coming to Twitter to ask you where we could see it again. Have now shown it to my 5yo & 3 yo. They’ve got this. 💪🌈 🌍

— New Malden Mum (@NM_Mum) June 12, 2020

In under a minute, @CBeebiesHQ makes the clearest, most inclusive statement that anyone can understand. https://t.co/X2sqm7Cbnk

— Justin Lewis (@WhenIsBirths) June 12, 2020

pic.twitter.com/xqnjsMs4Xm

— Rob Walker (@llamedos77) June 12, 2020

As a mother of a strong five year old girl who has experienced racist language towards her, this message means a lot. It will be shared in my home and beyond. Bravo CBeebies. https://t.co/oDdKv3CKQr

— Krupa Padhy (@KrupaPadhyBBC) June 12, 2020

Last word to @ben_cajee.

https://twitter.com/ben_cajee/status/1271419411174391808?s=20

Source @CBeenbiesHQ