Amazon’s Christmas ad has a very different vibe with the music from Winter Soldier

At this time of year, you’re never more than six commercials from a Christmas advert, whether it involves sentient carrots, Elton John or banned orangutans, but someone has put a very different spin on this year’s offering from retail giant, Amazon.

https://twitter.com/OmarNajam/status/1066212662428631040

We doubt that the advert’s creative team was going for an atmosphere of approaching menace, even though that would accurately represent how many people feel about Christmas. Twitter users were deeply affected.

oh dear god https://t.co/3VG8yDGNh0

— Caitlin Rose (@TheCaitlinRose) November 25, 2018

Well this is terrifying https://t.co/JVso45gReH

— oooOOOooorbette (@orbette) November 24, 2018

Frightening.https://t.co/TGrgrpomEa

— Justin Jackson (@mijustin) November 25, 2018

Josh Jordan thought the new version was a better fit than the upbeat original.

This is the most realistic Amazon commercial you will ever see – the world takeover is clearly underway https://t.co/ryJlTtWxyT

— The Darkest Timeline Numbersmuncher (@NumbersMuncher) November 24, 2018

He might have a point.

Amazon commercials from the perspective of people who had to work for Amazon's warehouses.

— Cher Tailor (@Sharessan) November 24, 2018

Honestly I did this cause of the shot with the happy cheerful warehouse workers. That one did not sit well with me.

— Omar Najam (@OmarNajam) November 24, 2018

You can watch the original here for comparison, but it just doesn’t have the same kick.