They’ve made a discount spoof of the John Lewis ad – on 1/10,000th of the budget

It’s become a festive tradition for MyVoucherCodes to do a ‘discount version’ of the John Lewis Christmas ad and this year is no exception.

Made with students from the School of Communications Arts it cost £700 – compared to the £7 million spent on the real thing – and you can see every penny on the screen.